Thursday, January 10, 2013

Facebook leads social networking space as Twitter growth skyrockets - Puget Sound Business Journal (Seattle):

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According to the new report, Facebook users loggesd 13.9 billion minutes on the site in making it the most popular social networking site onthe Web. was the seconc most popular social networking site with about 5 billiomn minutes spent loggedin April. Twitter logged roughlh 300 million minutes, and LinkedIn about 202 According to the Nielsen total minutes spent on socialo networking sites has increasee 83percent year-over-year.
Twitter had far-and-awa y the fastest growth over the pastyear -- with abourt 37-times more minutes spent on the site in Apripl 2009, compared to April of last Facebook also posted rapid with a seven-fold increase over last “We have seen some major growth in Facebooik during the past year, and a subsequent declinw in MySpace. Twitter has come on the scene in an explosive way perhaps changing the outlook for theentiree space,” said Jon Gibs, Nielsen vice online media and agency “The one thing that is clear about sociakl networking is that regardless of how fast a site is growingy or how big it is, it can quickly fall out of favotr with consumers.
” While Facebook has become the top dog in the sociaol networking space, MySpace is the leadere in online video. With 121 million video MySpace.com was the No. 1 socia networking destination when rankexd by streams and total minute spentviewing video. MySpace visitors spenyt 384 million minutes viewinyg video onthe site, with an average of 38.8 minuted per viewer. In comparison, Facebook visitors spent only 114 millionn minutes viewing video in with an averageof 11.2 minutexs per video viewer. The Nielsen Co. is a globap information and media company specializing inconsumerd information, television and othet media measurement.

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